We're obsessively designing state-of-the-art electric bikes. Our bikes are light, fast, and clean.
We're riders first, and engineers second. Every design decision we make favors rider handling and performance over everything else.
Our founder, Eric, has been riding BMX tracks and skateparks for over 20 years. He's currently finishing up a PhD in Electromagnetics at Michigan State, and has BS degrees in Electrical Engineering from Arizona State and Accountancy from University of Illinois at Urbana/Champaign. Our advisor, Ray, is an avid road-biker and has an MS from Michigan State and a BS from Rensselaer Polytechnic Institute, both in Computer Science.
Our mission is to make electric bikes that handle just like your regular bike. That means making the electronics as light as physically possible. This doesn't come for free though, our bikes are designed for short-range trips of 10-15 miles.
Experts are predicting electric bikes will be the top-selling electric vehicle in the next 10 years, and we agree. Electric bikes are environmentally friendly, cost-effective, and ridiculously fun to ride.
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